Digital Insurance

“Sharing is good, and with digital technology sharing is easy.” Digital life has almost transformed the whole world and is marching in all fields of work. Insurance world is also greatly affected by digital technology. 

What is Digital Insurance?

Digitization has helped Insurance companies to reach out to their customers through email, social media and websites etc. which users too find easy. Providing and giving services through digital mode by various insurance companies is known as Digital Insurance. The use of the internet and mobile phones has witnessed tremendous growth in both India and across the world. And, the Insurance industry is not far behind when it comes to harnessing digital technology to scale their business model and strive to offer a hassle-free experience.

Digitization in the Insurance industry is beginning to gather pace and is expected to be one of the mainstays of Insurance companies in India. 

Why it is needed?

Digital Insurance is way helpful when compared to previous traditional Insurance process. It helps in buying insurance online without any difficulties. Also, it contains chatbots which help the consumers to ask queries and other details about the Insurance its benefits. This chatbot reduces the communication gap between the customers and policyholders. 

The users can research and surf anything and everything regarding insurer and the policy he/she is interested in. Also, it is quite safe. 

Advantages of Digital Insurance 

With digitalization, advertising has reduced the time and cost and enables the customers to reach out the best Insurance suitable to them according to their needs. It maintains compliance and regulates transaction facility. 

The most important aspect of this is that it brings awareness among the society and the customers can buy Insurance as per their needs safely. The post-sale services helps the customers to give feedback and respond accordingly further. 

Disadvantages of Digital Insurance 

Getting Insurance becomes risky when there are some fraudulent Insurance websites and the customer is not aware of such kind of cheating. 

Digital Insurance has changed the life of people and to much great extent it has make the life of people easier. On the same side, awareness is needed among the people to regulate themselves from getting trapped in frauds. In long run, it will make customers life easier and help people digitalize their lives. The future of digital Insurance is bright and is going to spread all over the world in coming years because of increasing digital technology worldwide. 

Aishwarya Says:

I have always been against Glorifying Over Work and therefore, in the year 2021, I have decided to launch this campaign “Balancing Life”and talk about this wrong practice, that we have been following since last few years. I will be talking to and interviewing around 1 lakh people in the coming 2021 and publish their interview regarding their opinion on glamourising Over Work.


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In the year 2021, we wrote about 1000 Inspirational Women In India, in the year 2022, we would be featuring 5000 Start Up Stories.

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